ONE-ON-ONE CONSULTATIONS

PUBLIC RELATIONS CONSULTING

PUBLIC RELATIONS STRATEGY SESSION​​
​Let’s clarify your public relations goals and determine the best way to capture the attention of reporters and bloggers who can get you in front of your ideal customers. Shernay spent six years as a TV, radio, and print reporter. She'll teach you how to save time by choosing which media outlets to target and how to get their attention.  Includes a 1-hour strategy call.

$197
PUBLIC RELATIONS COACHING PACKAGE​
If you’re ready to get even more strategic about pursuing publicity on T.V., radio, and online outlets, let’s develop a feasible plan to pursue media coverage. We’ll define your niche story, determine which type of reporters/writers to target, discuss how to frame your pitch to capture their interest, and lay out the best ways to reach them (it’s not always a press release). You’ll also learn how to prep for an interview once you do get coverage.  We can’t guarantee you’ll get covered by the media, but we can guarantee you'll leave knowing how to pitch your story. Includes 2 one-on-one strategy calls, tailored media pitching best practices, a press release template, and tips to find media contacts for your business. 
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$425

CONTENT/ SOCIAL MEDIA CONSULTING

SOCIAL MEDIA OR BLOG ASSESSMENT 
Do you have a social media presence but aren’t sure if your content and workflow are up-to-par? Want someone to review your social media pages or blog and suggest opportunities to improve your content and creation process? We’ll analyze two of your social media platforms or one social media platform and a blog. Then we’ll provide feedback on how you can upgrade your approach. Includes a 30-minute strategy call.

$80
SOCIAL MEDIA/ CONTENT MARKETING COACHING PACKAGE ​
Do you want better results from your business’ social media, blog, or email marketing, but need help creating a good strategy? Let’s take a social media and content marketing deep dive to help you develop a plan to grow your digital presence and find your customers online (and beyond). In addition to helping you clarify your niche story, create your ideal customer persona, and determine the best digital strategies to promote your services or products, you'll leave with ideas for a streamlined and manageable content strategy to attract more customers. No posting 10 times a day (unless you’re into that kind of thing). I'll help you create a plan that fits your life. This 2-week program includes an assessment of up to 2 existing social media accounts, emails, or blogs; one month of content ideas; hashtag generation; and 2 one-on-one strategy calls.
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$499 ​
SOCIAL MEDIA/ CONTENT MARKETING STRATEGY SESSION​
Let’s determine the best content approach to generate leads for your business. Whether you're just getting started or have an existing digital presence, we’ll create your ideal customer persona, and determine the best digital platforms (such as social media, email campaigns, or blogs) to connect with customers who are most likely to buy from you. Includes a 1-hour strategy call.

$197

SIGNATURE PROGRAMS 

THE BRAND ELEVATION PACKAGE
Ready to take your consulting
or online business to the next level?
Shernay created this 2-month program
to teach you how to minimize
social media overwhelm,
target ideal customers,
and create a winning marketing plan without ads.

The Highlights
WORKING 1-ON-1 WE'LL:
  • Craft your niche story
  • Assess your existing social media, email, and blog channels
  • Brainstorm six-months worth of content ideas
  • Set-up social media automation for your business
  • Meet for 4 bi-weekly strategy calls for consistent milestone tracking, accountability, and motivation as we plan to grow your digital presence
  • Outline a plan to pitch your brand to local and/or national media outlets 
  • PLUS: Receive 5 custom social media graphic templates and two weeks of social media content DONE FOR YOU

THE BRAND STARTUP PROGRAM
A 2-month program designed to turn your idea into a viable business
that attracts paying customers.
Work one-on-one with Shernay to build your new brand.

The Highlights 
WORKING 1-ON-1 WE'LL:
  • Determine your niche story, color palette, and brand identity 
  • Develop a lean business plan that clarifies your goals and sets your business up for growth
  • Have 4 bi-weekly strategy calls to track progress and stay accountable
  • PLUS: Receive 5 custom social media graphic templates and two weeks of social content DONE FOR YOU
  • Develop a marketing and public relations strategy that's effective and easy to manage 
  • Set-up social media automation for your business
ADD ON: Have Shernay create your website 

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