BRAND STARTUP
​PACKAGE

A 2-month program designed to turn your idea into a viable business
that attracts customers.
Work one-on-one with Shernay to build
your new brand.

​Package Highlights: 
  • Determine your niche story, color palette, and brand identity 
  • Develop a lean business plan that clarifies your goals and sets your business up for growth
  • Have 4 bi-weekly strategy calls to track progress and stay accountable
  • PLUS: Receive 5 custom social media graphic templates and two weeks of social content DONE FOR YOU
  • Develop a marketing and public relations strategy that's effective and easy to manage 
  • Set-up social media automation for your business
ADD ON: Have Shernay create your website ​

BRAND ELEVATION PACKAGE

Ready to take your existing business to the next level? Shernay created this 2-month program to teach you how to minimize overwhelm, target paying customers, and learn how to thrive online.

Package Highlights: 
  • Craft your brand story
  • Perform an assessment of your existing social media channels
  • ​Develop a content marketing plan to reach your ideal audiences based on the target profiles we determine together
  • PLUS: Receive 5 custom social media graphic templates and two weeks of social media content DONE FOR YOU
  • Brainstorm six-months worth of content ideas
  • Outline a plan to pitch your business in local and/or national media outlets 
  • Weekly accountability calls with Shernay to keep you motivated and on track to grow your business

PUBLIC RELATIONS CONSULTING

PUBLIC RELATIONS STRATEGY SESSION​​
​Let’s clarify your public relations goals and determine the best way to capture the attention of reporters and bloggers who can get you in front of your ideal customers. Shernay spent six years as a TV, radio, and print reporter. She'll teach you how to save time by choosing which media outlets to target and how to get their attention.  Includes a 1-hour strategy call.

$197
PUBLIC RELATIONS COACHING PACKAGE​
If you’re ready to get even more strategic about pursuing publicity on T.V., radio, and online outlets, let’s develop a feasible plan to pursue media coverage. We’ll define your niche story, determine which type of reporters/writers to target, discuss how to frame your pitch to capture their interest, and lay out the best ways to reach them (it’s not always a press release). You’ll also learn how to prep for an interview once you do get coverage.  We can’t guarantee you’ll get covered by the media, but we can guarantee you'll leave knowing how to pitch your story. Includes 2 one-on-one strategy calls, tailored media pitching best practices, a press release template, and tips to find media contacts for your business. 
​
$425

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